Are you ready to step into your future self?

It’s easy to get stuck in our daily routine, and our daily selves. AND we are missing out on so much when we do that!

It’s time to step out of your NOW, and start shaping your future!

It’s time to start doing things YOUR WAY, and let go of what everyone keeps telling you that you SHOULD do instead. You are not them, and their way is not for you.

Are you ready to step into the person you want to be, and away from the person everyone tells you to be?

We regret in life the things we don’t do. The shifts we don’t make. The times we let fear of our future stop us from doing, and from being.

The time to start is now!

Are you ready?

[ /]

I’m Tanya rutherford

Entrepreneur Coach & Facilitator

I work with those of you who want to really change where they are, how they are showing up, and what they want to do in life – as well as to really evolve into who they want to be.

If you are looking for the opportunity to take action and create a life you love, and you are ready to make it happen – we should chat!

Helping You Achieve Success

Unlock Your Full Potential. Say Hello to THE NEW YOU

Having a business can be exhausting. Trying to juggle family, trying to build your reach, taking on work to meet bills rather than working to your strengths and passion. Fear and confusion holds us back.

Working with a coach who understands your journey and your challenges could be the key to taking you and your business to the next level.

What is it you need help with? Is it building clarity in your purpose and direction, using your time and energy effectively, understanding what steps you need to focus on using your strengths and passion.

Do you feel clear about what you need to achieve your dreams?

Would you like to feel confident and in control?

Are you trying to find a way to balance family, business and life?

Do you want to take your business to the next level?

Would you like a guide, supporter and coach to help you achieve YOUR potential?

Goal Setting

Develop goals that sit at the very heart of who you are and what you want to achieve in business and life  – Our book is now available on Amazon (or as a mini-course https://learn2learn1.teachable.com/courses/creating-goals-that-resonate)!


Let me help you to frame your goals, take action and make serious changes to your business and thinking, and uplevel to where you want to be

Start before you are ready

Don’t let doubt and fear keep you from achieving your dreams – move into discomfort knowing you have the support you need to succeed

Conquer procrastination

We won’t achieve our dreams and aspirations if we let ourselves be distracted by perfectionism, the urgent (but not important), and other procrastination techniques

About Me

Hi, I’m Tanya.

I’m a mum of two small blonde terrors, wife, sister, daughter, neighbour, friend, and of course a facilitator (leadership development) and a coach. I love working with other people, particularly parents, who need encouragement and support to build their personal value, and to really leverage their skills and experiences – especially the ones you overlook!

My Approach

Let’s face it, there is a multitude of different coaching styles, types and approaches out there. It is really important to find one which resonates with you, and which will help you to identify and achieve your aspirations.

I not only rely on my Leadership Coaching qualifications and expertise to support you, but also share the wealth of knowledge and experience that I have collected after 20 odd years in a variety of business industries. With 8 of those years spent managing staff, and another 7 of which involved developing my own enterprise, there is a diversity of interesting stories and opportunities to learn that come with that. In terms of qualifications, I am a Chartered Manager with certifications in Coaching (Growth Coaching), Business degrees (Bachelor of Business, Masters of Business Administration), Teaching qualifications (Grad Cert in Tertiary Education, Cert IV in Training and Education), and accreditations in i4 Neuroleader assessments, DISC and Extended DiSC, and Genos Emotional Intelligence. When I work with you, I leverage the best and worst of my experiences with these to help make sure you are traveling on your best path to success.

Ultimately, my focus is you. I am driven by a desire to help others realise and achieve their potential. So rather than rolling out a one-size-fits-all coaching experience which many organisations do, I aim to work with you in a way which suits both of us.


Are you ready?

So tell me…

  • Do you want to be doing something more meaningful, but feel guilty or worried that it would mean you are not being the best mum you can? It’s possible!
  • Did you know that all those skills you developed to manage as a parent are invaluable in the workplace or in your own business? It’s true!
  • Would you prefer to be doing something you love AND still being a great role-model and parent? You can!


“I was stuck. Unable to find a way forward and therefore the motivation to really bring my whole self to my work. Working with Tanya was awesome. She was energetic and passionate and that was infectious. She also could see through my excuses, calling me out on a few things and helping me set my bar higher. It was exactly the firm but friendly approach I needed. Also, a big part of my focus and energy is how she helped me find ways to confidently, authentically and genuinely promote myself.
After working with Tanya, I became much more focused and energised. It really helped me to be held to account. What I’ve noticed since then is that I have a much clearer sense of direction which has allowed me to make more strategic decisions. i.e. I turned down some work that was not in alignment, to deliberately create time for my private clients. As a result, I’ve seen existing clients ramp up their work with me, and have had discussions with a brand new, prestigious client which is so exciting.

Tanya, I can’t thank you enough for sharing your expertise with me. You have incredible skill at helping people find clarity in the complexity of being human. Anyone who is struggling to reach for the stars and find their way forward will benefit from being coaching by you. You are professional, warm and engaging as you help each person find their potential and act as their personal cheer squad as they smash their goals.”

 Kate Smyth


When I started working with Tanya, I had just started a new job as a consultant. I was hoping to build more confidence in my ability. I was feeling uncertain and anxious about work.
When it came to coaching, I was a bit worried that it would be confrontational and that the coach wouldn’t completely understand, or I wouldn’t be able to explain properly. As it turns out, I had absolutely nothing to worry about. Tanya was easy to talk to and conversation flowed naturally.
Tanya was kind, empathetic and inspired me to think differently. I really enjoyed having some take outs at the end of each session, where I had something to work on and build upon. I felt relaxed, listened to and confident to undertake the suggestions we formed during the session.
We focused on the areas that I was struggling and talked about ways to approach things. I realised that I wasn’t too far off the mark with many of my concerns and that I just needed to take a slightly different approach. I felt comfort that my gut feeling was right and that sparked confidence in putting some approaches into action. At the end of the sprint I was exhausted with a sense of relief that I was on the right path.
Tanya is easy to talk to, gives good, sound and easy to follow advice that really made a difference.”

Catherine Brown

“Tanya’s experience in leadership, business and teaching – as well as her compassion, humour and coaching skills – make a powerful cocktail of coaching arsenal. Plus I know she understands how challenging the juggling act of motherhood, life and career can be from real-life personal experience. If I was looking to unleash my potential, advance my career or build my own business while still being a present and loving mum – I’d be booking in with Tanya quick smart!”

Naomi Arnold
Life + Business Coach, NAOMI ARNOLD